ACTION VIDEO

Archive for the ‘Internet’ Category

Anatomy of a Website

Home Page 

This is the first impression of your company’s website. It should be branded to your company. That means using your company’s logo and colors. It should have a few photos that represent your company. It could have a short video to get them to stay longer on your site. This page should contain a brief description of the services and products you offer. It should be friendly and informative. Bullet points also work well on a home page. Most visitors browse a website’s homepage quickly. They look to see if there is any reason for them to go deeper into the site. They want to find this information quickly without being confused by irrelevant distractions. Read the rest of this entry »

Once you’re happy with your final result, you’ll need to save the video in a format that YouTube can accept in order to upload. Unless you’re a professional video producer, we recommend that you save your videos as either QuickTime .MOV, Windows .AVI, or .MPG files— these are the most common formats and they work well within our system. We specifically recommend the MPEG4 (Divx, Xvid) format at 640×480 resolution with MP3 audio. Resizing your video to these specifications before uploading will help your clips look better on YouTube. Read the rest of this entry »

You’ll find our service to be quite different than most. Our results are quick, creative, customer driven, and easy to evaluate. We specialize in helping you take the power in Web 2.0 and make it work for your company to attract, connect, and sell through what we call, “Influence Marketing.” Read the rest of this entry »

The buzzwords viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral promotions may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages. Read the rest of this entry »

When discussing the internet, especially if the subject is web design, one thing that must be considered is, “Am I being found by the search engines?” Read the rest of this entry »